First. System Overview

With the increasingly fierce market competition, brand companies are more keenly aware of who has more consumers (end-users), who are more directly VIP services to consumers, we will determine the strength of core competitiveness of enterprises . To the letter to the company to provide security for the brand with many years of channeling experience, we have developed a "letter to Member Points and promotions management system," and in a number of successful enterprises. This system is the basis for the brands to provide security on channeling our loyalty and marketing capabilities, while user-friendly for consumers with a multi-play points and promotional achieve channel, fully meet the various communication habits of consumers After the demand, consumers register by phone (or SMS, websites) to become a corporate member, the system will automatically keep track of their spending behavior, integrating statistics, cumulative and inquiries, effective, accurate and timely collection of first-hand customer information and market feedback information, business track record of repeat consumer consumption behavior, and to identify selected VIP high-end customers, jackpot by consumption points redeemable for upgrades and promotions rebates and other marketing tools, be treated differently, focusing, warning feedback, effectively safeguarding the corporate brand image, a strong impetus to customer satisfaction, loyalty promotion, greatly reduce the customer service is not in place due to the loss caused, and product promotion, customer care, market research and customer visits and other functions, and an increasing number of potential customers converted into quality business, loyal customers.

System Scope: cosmetics, agricultural, seed industry, digital products and services required for relatively strong industries.

Second. Features

1. giving each product a unique product identification code, either as consumer inquiries to identify genuine and fake products is based, and for accumulating credentials member bonus points.

2. To achieve the integral activity in real time, precise management.

3. The regional members of consumer information sharing and real-time synchronization.

4. The realization of telephone, text messaging, Internet, information sharing phone WAP each channel.

5. The bonus points can be set business rules, such as: different products in different points.

6. filing system with membership, management and statistical functions for corporate sales service visits can be automatically retained and generate sales reports record visits. .

7. help businesses focus, focus its limited human and financial resources to high-quality VIP customers, summed mining consumption patterns, implementing targeted promotional tools to encourage consumers to repeat consumption, effectively extending the customer life cycle, for enterprises to create long, continuous and generous profits.

8. Open System Interface module, and existing CRM software, data compatibility.

9. achieve Anti-forgery, brand management membership management, promotion of combining.

The third. System Functions

1. System structure

Product Management: defines the number of each type of product integration, and other product attributes, such as functional, the use of methods

Member Management: including Member (SMS, Internet, telephone registration), membership information management, member integral Duijiang etc.

Points to check: consumers through text messaging, Internet, telephone inquiries security code, at the same time and register as members, and integration

Customer Interaction: including product marketing, advertising, market research, SMS group sending, customer care, etc.

  

2. Member Points Process

As shown:

 

3. Registration and integral way

a. Network Registration and integration

 

 

b. SMS Registration and integration

c. Telephone registration and integration